How to write a successful classified ad on classified websites like ADSCT?
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Various classified websites can be used to sell your stuff online. But all these classified websites will work only if you know the best way to write a successful ad.
- Pick the Right Type for Your Audience
The first step to writing a creating classified ad is determining the right publication for your target audience. Options comprise:
- Print newspapers and journals
- Online newspapers and publications
- Social media ads
- Classified websites
- Website banner ads
- Online marketplaces
Assess the audience to whom you are posting ads. For example, assume you are posting an ad to find new and used cars. In that situation, you may like to post a classified ad on classified websites. If you boost it with an exhaustive sales offer for your vehicle, you will end up finding plenty of customers for your product.
- Make Your Headline Exclusive
A very crucial aspect of your classified ad is the headline. Your potential client will read it first, so connecting them with attractive, powerful text that drives them to want to read further is essential. If your headline does not grasp your audience’s engagement, they will not read the remainder of your ad.
Your headline must be approachable as per your target audience. It should communicate the pain your business unravels. If you post a job ad for a customer service representative, a weak headline will be “Work at ADSCT store”. It will not inform the applicants anything about the job or the reason they should operate for you.
Rather, a headline such as “Will you be the next customer service rep at ADSCT store?” suggests to the readers precisely what you suggest and speaks about their interests.
- Carefully Craft Your Messaging
Once your potential clients are tied to the headline, they might read the body of your ads. The purpose of this paragraph is to drive the reader to take action. Your ad copy must be short, explicit and positively targeted to the reader.
While there are many copywriting methods, one that is useful in ad writing is known as PAS. The PAS formula begins with the issue the customer is encountering, then it mixes the situation by making it appear truly nasty, and then the ad delivers the resolution to that situation, which is your company.
Examine competitive ads on the classified websites you want to promote to get a feel of the market you will be competing in and the content your audience is reading. Go for the PAS method when you are writing the classified content. Try to distil your message into periodic short lines to hold your audience’s engagement.
- Deliver a Strong Call to Action
A classified ad must always end with a call to action. Your readers must know the next step they have to take. Calls to action may comprise:
- Clicking a button
- Contact no. of the seller
- Securing an appointment
- Making an acquisition
Constantly use precise and easy language for your call to action, so your readers know about the next step. For instance, a job ad call to action that states “Contact us to know more about the job” is not as useful as “Apply here” and connecting to a job description with a record to devote for the job.
Examples of Classified Ads for Business Options
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ADSCT is the best place to put up free classifieds for business! All you need to do is register yourself with us in easy steps, add a few images, a description, and you are all set to sell. REGISTER today for FREE!